Turner Upfront 2014
Description
ATOMIC completed another successful Upfront for the Turner Entertainment Network. The TNT and TBS Upfront stayed in the ATOMIC family, bringing together our Production Services, Design, Set Construction, Rental Solutions and Lighting teams. Designer Mike Rhoads created a unique stage to amplify the Turner messaging and branding throughout the show. The contoured arches picked up projection mapped animation highlighting TNT and TBS branding. ATOMIC’s rental product, Web Superlever panels, served as a backdrop for the entire stage adding depth and texture to the overall look. All elements drew the audience’s focus to the main screen showcasing the network’s upcoming lineup.
Thanks to the incredible partners and industry professionals who made this Upfront possible: Event Resources, David Stark Design & Production, Luminous FX, Mark McKenna, Now & Zen, Tom Beck, Seth Bernstein, Theatrical Resources, WorldStage, Firehouse Productions, Promptin’ Circumstance, Verona Productions, All Mobil Video, Winick Productions and Madison Square Garden.