Robin Hood Benefit 2018
Bright Marquee signs gathered in the cocktail lounge
Bright Marquee signs lit the way for the dancers
A custom printed soft good billboard created a great backdrop for this stage
Bright Marquee signs dressed the cocktail lounge
Custom Soft Goods and bright LED bulbs created this can-can stage look
A custom proscenium created an impactful entrance to the dining area
The dining area included a black soft goods perimeter along with large projection screens
Jennifer Lopez performed at the Robin Hood Benefit, with custom built marquee signs in the background
The custom built entrance greeted guests with an inspiring message
Custom printed soft goods created a backdrop for this performance stage
Guests enter the dining area through a custom proscenium entrance
Description
Team ATOMIC worked together with the Robin Hood Foundation to transform the Javits Center in New York City and make a big impression for guests at the annual Robin Hood Benefit. Our Set Construction team brought designer David Stark’s vision to life in the expansive rooms of the convention center. Celebrating the 30th anniversary of the fundraising event, over 3,700 people gathered to raise money and awareness for those living in poverty.
Walking into the “Lights of New York” themed event, guests were greeted with theatre marquee signs of all shapes and sizes that lit the space and gave a times square vibe to the venue. The cocktail room featured many marquee signs with LED trim and bright bulbs along with a can-can performance stage, printed billboard and an elegant proscenium with custom swags which later revealed the dining space.
As guests entered the dining room, they were surrounded by black drapes and several large screens that displayed content throughout the night. Hosts Colin Jost and Michael Che entertained the crowd, with Jennifer Lopez and Michelle Wolf making surprise appearances. Of course throughout the event all eyes were on the custom built scoreboard hanging above that displayed the amount of money raised in real time.
Overall, it was a blast helping to create such a unique space for such a great cause and wouldn’t have been possible without our stellar client and partners: Robin Hood Foundation, David Stark Design and Production (Creative Design), and Nimblist (Technical Producers).