Robin Hood Benefit 2017
Description
Housing, feeding, educating, training and caring are only a few of the ways in which the Robin Hood Foundation helps the hundreds of thousands of men, women and children living in poverty. For the 17th year in a row, the ATOMIC Set Construction team joined up with the Robin Hood Foundation to transform the Javits Center and WOW the nearly 4,000 people in attendance for their annual big benefit.
As guests arrived at the benefit, they entered through a heart-shaped entrance into a New York park themed cocktail room. Multiple fabricated trees stood tall, all finished with a scenic paint treatment resembling bark. Green flowing soft good banners hung from the ceiling to create the feeling of walking below trees. Surrounding the Cocktail Room was a CNC cut city skyline wall and multiple park landmarks, including CNC-cut trees surrounding a stage where roller skaters entertained guests and a stage resembling the Bethesda Fountain in Central Park where salsa dancers dazzled. A “love and leadership” parade came marching through the cocktail room, leading the guests into the Dining Room, where large projection screens surrounded the hundreds of tables throughout the room. Guests were entertained with performances by Miley Cyrus and Dave Chappelle.
Following the Dining portion of the evening, guests made their way back in to the cocktail room where the roller skating stage was transformed into a performance stage with large CNC-cut trees trimmed in LED for the Coldplay duo and DJ Samantha Ronson. By nights end, the Robin Hood Foundation raised $55.4 million for its mission to fight poverty in New York!
The theme of the event was “love and leadership”, which was evident throughout the event. We would like to thank our long-time clients and partners: Robin Hood Foundation, David Stark Design and Production (Creative Design), and Nimblist (Technical Producers).