iHeart Radio Jingle Ball
Since 2008, ATOMIC has decked out the iHeart Radio Jingle Ball concert in NYC. This year ATOMIC built two sets for the 2013 Jingle Ball Tour consisting of 12 shows in December, scattered across the country. Working with PEDG, ATOMIC showcased our touring scenery, printed soft goods and integrated LED capabilities to make the tour rock. A custom built, double-sided, internally lit, turntable wall and some internally-lit flying iHeart Radio logos added that extra WOW.